Land O Lakes organizes the first « Milk Fair »

The fair will be aiming at promoting Milk consumption, an occasion to kick-start the Malagasy people’s interest for milk.

According to professionals in this field, Malagasy are consuming a very low quantity of milk and milk based products compared to their Indian Ocean’s neighbors, although the island’s potential is huge.

The Land O Lakes organization, supported by the USAID, has, for some years, been running a campaign to kick-start a large scale consumption milk and milk based products in Madagascar